Language Errors in Public Advertisement
DOI:
https://doi.org/10.37012/jipmht.v1i2.26Keywords:
language error, public advertisementAbstract
Advertisement is the media that have strong power to convey any message. The use of English inappropriately makes their message unclear and fail to be perceived by people as the reader. This article shows the levels of error based on James in his Errors in Language Learning and Use. The errors found in advertisements mostly are in lexical level, morphological level, and syntax level. The advertisements publisher should understand the English grammar and vocabulary before they create the message on the board in English.
References
Hassal, Timothy. 2010. English is Changing The Grammar of Indonesian. From http://www.bahasakita.com/articles/english-is-changing-the-grammar-of-indonesian/, 1 May 2011
James, Carl. 1998. Errors in Language Learning and Use. England: Longman.
Parikesit. Arli Aditya. 2010. Indonesia vis a vis barat: Konfrontasi, Domestifikasi, atau Harmonisasi?. From http://netsains.com/2010/05/indonesia-vis-a-vis-barat-konfrontasi-domestifikasi-atau-harmonisasi/.
May 2011.
Spillner, Bernd. 1991. Error Analysis: A Comprehensive Bibliography. Amsterdam: John Benjamins B.V.
The Report Indonesia (2008). Oxford Business Group.
Wirdasari, Meitya. 2011. The Language of Comestics Advertisements in Women’s Magazine U.S.
Cosmopolitan Magazine. Thesis. Jakarta: English Department of Universitas Negeri Jakarta.
Downloads
Published
How to Cite
Issue
Section
Citation Check
License
Jurnal Inovasi Pendidikan MH Thamrin allows readers to read, download, copy, distribute, print, search, or link to the full texts of its articles and allow readers to use them for any other lawful purpose. The journal allows the author(s) to hold the copyright without restrictions. Finally, the journal allows the author(s) to retain publishing rights without restrictions Authors are allowed to archive their submitted article in an open access repository Authors are allowed to archive the final published article in an open access repository with an acknowledgment of its initial publication in this journal.
Jurnal Inovasi Pendidikan MH Thamrin is licensed under a Creative Commons Attribution 4.0 International License.